Motorhome brands come in different forms from popular motorhome manufacturers to specialist motorhome brands many are instantly recognised however, that may be down to the individual’s perception knowing what the brand represents how the brand is placed against its competitors positioning and leading to eventual market share. For example, Hymer is a recognised brand in the world of caravans and motorhomes many instantly know that it is also a German motorhome brand. The same with Auto-Sleeper is synonymous to UK motorhomes other motorhome manufacturers depend on how the motorhome brand provides and rewards customer loyalty how customers interact with offers from the brand. Protecting brands by the quality of the products setting standards to the highest level are part of brands developing. Stand-alone brands components names like Truma and Fiamma are well known in the world of motorhomes leading brand names like the French Trigano group to have a vast history. From making tents and camping equipment into one of the leading motorhome manufacturers with many different motorhome brands.